Posted by willion

Email Broadcast Services and Software - What to Look For

You can let a third party mailing service handle the processing of your mail or you can purchase software to do it. A good web service company will manage the mailing list for subscription, unsubcription, bounced email and for archiving previous issues of your news letter. Many the third party mailing service providers send an email requiring you potential subscribers to confirm the subscription. This is known as double opt-in and helps stop any accusation of spamming.

Archiving previous of a …