How To Link Exchange

Posted by Jonthan

This one pertains to people who have websites. For those of you who do, you know that one of the most important things about your site is how much traffic you get clicking through.

There are many factors that affect traffic: SEO (how the site’s content is arranged to be Search Engine Friendly), Good information/copy, PPC Ads (pay-per-click ads)…discussed in a post below. But, perhaps most important of all of these traffic gathering factors is the number of incoming links you have to your site. But, getting incoming links is a large, difficult task…though there are ways to make it easier. Allow me to share what I’ve learned in 3 categories.

First of all, post as much as you can and often as you can to blogs, forums, etc. These blogs and forums will let you include your URL, which means every one you finish gains you an incoming link. This is somewhat time consuming, but very effective.

Secondly, and perhaps the most obvious, is to ask the top sites in your niche if they’d be willing to exchange links with you…which you can usually do via their “Contact Us” page. This benefits you in two distinct ways: first, you’re again gaining the incoming links, but secondly…those top sites are sites liked by Search Engines, meaning they’ve done a lot of things right, and having a link from them looks very good to a SE.

Third and Finally, Post articles on any topic about which you have knowledge. The best place to do this are ezine directories. These directories will generally accept a decent article, and there are some huge benefits here. First, you can post MULTIPLE articles to the same ezine. Secondly, each time you post an article, you get a chance to include your URL (that’s right…another incoming link). And thirdly, other ezine readers can take your article, if the like it and put it on their site…and…you guessed, your link goes with them as well.

Practice these few things related to link exchanging and you’ll see improvement in your website’s traffic, guaranteed. I hope this is helpful.

By Kyle Zwiep